On-site training on hydrilla IPM: How to reach new audiences

Wednesday, November 19, 2014
Exhibit Hall C (Oregon Convention Center)
Jennifer Gillett-Kaufman , Entomology and Nematology, University of Florida, Gainesville, FL
Verena-Ulrike Lietze , Entomology and Nematology, University of Florida, Gainesville, FL
Emma N. I. Weeks , Entomology and Nematology, University of Florida, Gainesville, FL
James P. Cuda , Department of Entomology & Nematology, University of Florida, Gainesville, FL
Hydrilla is an invasive freshwater plant causing damaging infestations that displace native plants and impede waterway navigation and recreational use. These issues can impact a diverse set of stakeholders from water body managers to businesses that support ecotourism to homeowners.

OBJECTIVES:  We target a wide stakeholder audience to deliver training on hydrilla IPM and remind water body visitors about the importance of minimizing the spread of invasive species to new locations.

METHODS: A needs assessment survey identified suitable information delivery platforms for stakeholders. Based on the results that we published in the Journal of Extension, face-to-face trainings were developed.

RESULTS: A website including learning lessons and a newsletter archive were established and visited by interested stakeholders 33,227 times in 3 years. Hydrilla IPM learning lessons were watched 10,135 times. Our team also has partnered with LAKEWATCH to deliver face-to-face trainings to citizens. LAKEWATCH is a citizen science volunteer lake monitoring program that has been sampling water bodies in Florida since 1986. Preliminary data from pre- and post-tests showed that face-to-face training sessions changed the way 91% of participants think about hydrilla management and that 100% will share the new information with other people.

CONCLUSIONS: Regular website updates and collaboration with organizations like LAKEWATCH facilitated the distribution of information on new hydrilla IPM tactics as they become available. For technology transfer, we have developed a Hydrilla IPM Guide that includes current and novel approaches to sustainable hydrilla management including the insects available for biological control. The guide is available for free in print and online.

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