A network of blacklight traps setup in and around the Phoenix and Scottsdale, AZ area on golf courses during 2004 and 2005 determined that masked chafer beetles (Cyclocephala spp.) was a key pest of turf. During 2006 and 2007, golf course superintendents and professional turf managers became skilled and knowledgeable to trap and monitor beetles on their properties. Adoption of the trapping and monitoring survey technique enabled and empowered superintendents to implement appropriately timed pest management strategies. The improved timing of insecticide applications was more efficacious against smaller instar grubs, reduced the total number of applications during the year, and some decrease in the total area treated.